In today’s fast-paced agricultural landscape, efficiency at harvest time can make or break a farming season. As farmers strive to extract maximum value from their fields while reducing waste and labour, the Straw Reaper has emerged as an indispensable machine — especially for wheat-growing regions across India.
More than just a post-harvest tool, the straw reaper is a powerful symbol of resource optimization, sustainability, and farm profitability. Here's a closer look at why it’s become an essential piece of equipment for modern farmers.
In India, agriculture follows three major cropping seasons—Rabi, Kharif, and Zaid. While Rabi and Kharif are well-known, the Zaid season, which falls between March and June, is often underutilized. Yet, it offers farmers a valuable window to grow fast-maturing and high-value crops using residual soil moisture and irrigation.
With the right planning and tractor-powered equipment, Zaid season can become a profitable opportunity for small and large farmers alike.
Sowing is the first and one of the most critical steps in crop production. The success of a crop season heavily depends on how well the seeds are placed in the soil—and that’s where understanding sowing depth, spacing, and the right equipment makes all the difference.
Whether you're a smallholder farmer or managing a commercial operation, getting these factors right can significantly boost germination rates, plant health, and yields.
In the era of precision agriculture and sustainable resource management, modern farmers are moving beyond traditional methods to embrace smarter, more efficient tools. One such revolutionary implement that is transforming sowing practices across farms in India is the multi-crop planter.
In the heart of Nohar, Rajasthan, a quiet revolution is taking place — led not by corporations or research labs, but by a farmer deeply connected to his land. Ajay Swami Parika, a seasoned aloe vera cultivator with over 15 years of experience, is turning herbal farming into a sustainable and innovative enterprise. His story, presented under the banner of Mahindra Tractor, exemplifies how traditional farming, when paired with modern equipment and entrepreneurial spirit, can transform rural livelihoods and consumer markets alike.
Sugarcane is one of Punjab’s major commercial crops, grown extensively for its contribution to both the jaggery and sugar industries. With high input requirements and long crop cycles, sugarcane farming demands efficient machinery at every stage—from land preparation to harvesting.
Mahindra, one of India’s most trusted agricultural brands, offers a wide range of tractors and implements that are ideal for the unique challenges of sugarcane cultivation in Punjab’s soil and climate.
Maharashtra, known for its agricultural diversity, has traditionally faced challenges in rice cultivation due to unpredictable monsoons, labor shortages, and soil variability. However, a quiet transformation is taking place across the state’s rice fields, driven by mechanization, innovation, and farmer-centric technology. At the heart of this transformation is Mahindra tractors and its range of advanced farm equipment — empowering farmers to boost productivity, reduce labor dependency, and cultivate rice more efficiently and sustainably.
• Aligns with Honourable Prime Minister Narendra Modi & Maharashtra CM’s focus on skill development• Providing world-class skill development followed by on-job training opportunities and placement for Gadchiroli’s rural youth
Mumbai, October 01, 2025: Mahindra & Mahindra Ltd. (M&M Ltd.), one of India’s leading automotive companies, today announced that its overall auto sales for the month of September 2025 stood at 100,298 vehicles, a growth of 16% including exports.
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